Our CEO Eugene Palcheuski was interviewed by a reporter from one of the major banks – VTB Bank.

What influences people to buy or not to buy a product? What prompts consumers to make a decision?

These and many other questions worry everyone who wants to build a successful business. We live in the digital era and we can not imagine our life without modern gadgets and the Internet. The world is now online, and businesses must be online.

The companies are now rethinking their old business strategies, and are trying to incorporate the new technological changes in those business models. Most consumers value speed and convenience choosing something. People use technology to buy products or services. And digital business is the best way to show them the benefits of our modern world.

(VTB Bank podcast collaboration with CEO Tap2Pay Eugene Palcheuski)

Link to the podcast 

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