How to Pitch Investors

Hey Guys! In the previous post, we discussed Top 4 Components of a core Messaging Document and how to pitch journalists by Tap2Pay example.   Task for this week: Pitches for Investors. Why Investors relations, IR is a part of … Read More

Messaging document – Tap2Pay’s example

Hey, Guys! We promised you to reveal our Messaging document. That’s it! 😉 We’ve already discussed main rules of Messaging document compilation in our previous post. Here’s our own example: 1. Tagline/ by-line for Messaging document (short description of the … Read More

Top 4 Components of Messaging document

Hey, Guys! Task for this week: to compile a messaging document. We continue to share with you Tap2Pay PR strategy magic. In this publication, you will know how to compile a messaging document (Document with the main facts about the … Read More